Murals and artistic expression that directly reflects the community that lives in Ashland and Cherryland creates a connection between our neighbors and the neighborhood itself.

 

DSAL has provided support for local businesses and artists by connecting them with community organizations to turn blank concrete walls into beautiful pillars of community. We have been a catalyst in the revitalization of East 14th Street with the installation of culturally specific murals at Angry Sushi, Pacific Apparel, Mercado La Raza, Hayward Adult School Arena, Ashland Soccer Park and the Hayward Adult School Boxing Gym. 

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Public art is an essential component of DSAL’s sustained creative placemaking effort to revitalize East 14th Street, attract customers to local businesses, engage residents in creating a sense of place in the neighborhood, and increase the community’s understanding of how art, community engagement, and economic vitality all contribute to a safer, healthier neighborhood.  

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These murals and other locally produced public art projects engage residents in creating a stronger sense of place in the neighborhood and rebuild a portion of the cultural capital that was lost all those years ago.

 

Murals connect residents to the physical geography of the neighborhood and functions as one part of a multi-pronged Community Capitals Public Safety Framework strategy to rebuild trust, and create a safer Alameda County.